I’ve built my life the same way I build everything else — through curiosity, boldness, and a refusal to wait for perfect.
I’ve never followed a straight line. I’ve followed taste, timing, and a gut instinct that I can make anything work if I care enough to.
That’s taken me across six continents, through multiple careers, and into rooms I had no business being in — until I made them mine. I’ve built businesses from scratch, closed them when they stopped fitting, and started again more times than most people are willing to admit.
If there’s a pattern to my story, it’s this:
I move first, refine later — that’s how everything I love has ever started.
I’ve been a chef, a consultant, a CEO-for-hire, a strategist, a stylist, a founder.
I’ve helped startups scale to seven figures, coached hundreds of entrepreneurs to multi-6, and built creative studios, pop-ups, and businesses across the UK, Kenya, Zambia, China, and the U.S.
I met my husband in Kenya; we did long distance for years before I finally moved to the States and rebuilt everything from the ground up — new life, new business, same fire.
Every chapter has taught me how to create something that works — not just on paper, but in real life.
When my mum died, I didn’t fall apart — I focused.
Grief didn’t start my story, but it sharpened it.
It made me stop pretending I didn’t want to live life my way — fully, messily, beautifully.
It made me hungry for honesty. For self-trust. For building things that felt alive instead of “appropriate.”
That moment didn’t define me, but it did demand that I start taking myself — and my desires — seriously.
Whether I’m helping someone design an offer, grow a business, or rediscover their style, I’m doing the same thing:
I help people see themselves clearly and back themselves fully.
Because most of us already know who we are — we’ve just built lives (and wardrobes) that forgot to keep up.
That’s where The Offer Architect and Energetic Styling come in: one helps you express it in business, the other in how you show up every day.
Both lead to the same thing — a life that feels like it fits.
What I Believe
Style is self-trust in fabric.
It’s not about what’s “flattering.” It’s how you remember who you are.Momentum beats motivation.
You don’t need certainty to start; you need the guts to move.Beauty is practical.
When things look and feel right, you show up differently — and people feel it.Success should fit your life, not flatten it.
You’re allowed to want more
— and enjoy getting it.
Where I Am Now
I live in Austin with my husband and our dog, surrounded by vintage treasures, good wine, gold chains, and half-finished ideas that always turn into something.
I run two brands that reflect my two obsessions:
The Offer Architect — helping people build profitable, personal, must-have offers that work for their real lives.
Energetic Styling — helping women reconnect how they look with how they feel, so getting dressed becomes a source of energy, not exhaustion.
I don’t teach people to reinvent themselves — I help them see that they never needed to.
If You Want the Headlines
I’ve worked across six continents, helped generate over $300M in sales, and supported more than 100 founders and creatives to grow sustainable, freedom-based businesses.
But what really matters is this: I know what it takes to start again — and to make it work every damn time.
If You Want to Talk
If you love big conversations about identity, visibility, momentum, and creative living, we’ll get on just fine.
I’m available for podcast interviews, panels, and collaborations about:
What it really means to start over (again).
The psychology of visibility for women.
Why style is nervous system work.
How clarity, not hustle, creates success.
Find me on Instagram (@yourhandle) for color, chaos, business talk, and behind-the-scenes honesty — or reach out directly if you want to create something together.
In Short
I build things that make people feel like themselves again — and remind them that the version of life they want is already possible.
No waiting. No pretending. Just bold, beautiful, real.
